WHY THE NAME
Can Fisher is a combination of two typical Catalan and American names, which represent the overall blueprint for the project: Catalunya meets USA.
The venue belongs to 5 independent structures especially built for the Olympic Games of 92 along the beach of Barcelona. For some reason the original architect modelled the structures after an architectural style called Mid Century Modern, en vogue in the west of the USA during and after the second world war, which basically was an tropical American adaptation of the International Style (also called Modernism). Typical features were sloping roofs, column structures, structureless facades and finishes like granite and natural stone, all of which were present in these Barcelona buildings.
Several furniture items were custom made like special table structures and chairs, special service stations and brass glass carts. But the two main eye catching elements are the central sofa with its two person booths and integrated shelving, and the kitchen island, constructed as a small building within the building, complete with curved openings from white plasterboard, wood veneer and brass. Striking exterior element is the bathroom extension constructed with white breeze blocks typically found in Palm Springs.
MOST DIFFICULT PART OF THE PROJECT
The time restraint. We designed and executed the whole project in 3 months, which we never will attempt again. It worked out in the end, but almost caused a collective burn out.
WHAT WE ARE MOST PROUD OF
That we have converted an ugly duckling into a beautiful swan in a record time, adding a touch a elegance and style to a rather tourist trashed, but popular seaside boulevard of Barcelona.
The project needed a more typical and elegant branding, which we injected with a touch of colour and fun. Brand identity highlights include two giant neon facade signs and menu card holders with a wood veneer mid century feel.